Vandaliser Wikipédia pour faire sa pub

Yesterday, we were disappointed to learn that The North Face, an outdoor recreation product company, and Leo Burnett Tailor Made, an ad agency retained by The North Face, unethically manipulated Wikipedia. They have risked your trust in our mission for a short-lived marketing stunt.

Let's talk about The North Face defacing Wikipedia
Wikimedia Foundation

En fait, c'est ce que fait la pub partout dans les villes via les affiches dans le métro ou dans les rues : s'imposer dans l'espace public.